Exciting Insights from the Barcelona Perfumery Congress

HOMEPAGE - Barcelona Perfumery Congress

This event was hosted and organized by Beauty Cluster President, Marc Crous, and his dedicated team.

Highlights from the Congress

The LFBL team had the distinct honor of attending the Barcelona Perfumery Congress keynote sessions. The event lasted for two full days, from November 22nd to 23rd, 2023. There were back-to-back workshops that immersed attendees in the world of fragrance.

During the congress, we learned about the rich history of fragrance and explored cultural aspects influencing it. We also addressed challenges and regulatory updates in the fragrance industry. An introduction to how the digital world impacts fragrance was especially eye-opening.

Embracing Change in Fragrance

The fragrance industry is evolving rapidly. It is vital that we stay informed about trends and regulations. This helps ensure that the perfumes crafted at La Fleur by Livvy are not only high-quality but also ethically made and sustainably sourced.

As a small business, we confront challenges head-on because we believe in clean beauty and natural perfumery. Our commitment allows us to create animal cruelty-free, ethical, sustainable, and luxury perfumes. We aim to leave a minimal ecological footprint for future generations. Just the thought of making a small difference motivates us.

Showcasing Our Passion

Most importantly, we were at the International Perfume Foundation booth, showcasing our 100% Natural Perfume, Jadon (roots). This fragrance was a finalist in the competition, and we were thrilled to have it on display for attendees to experience.

The other finalists were also present from various parts of the world. Meeting fellow industry professionals was a highlight of the event. Creezy Courtoy, the IPF Chairman & Founder, decorated the booth with beautiful roses. He also presented the New Luxury Awards, expertly designed by Pascal Morabito.

In a delightful turn of events, Olivia reconnected with her instructor from the French Natural Perfumery Course, Francoise Rapp. Their joyous reconnection certainly added a fun story to share!

Celebrating Our Achievements

LFBL was genuinely delighted to attend the International Perfume Foundation New Luxury Awards Ceremony as a finalist. We were proud winners of the prestigious brand award, which now rests prominently in our perfume studio! Have you seen it?

The awards were presented on November 23rd at the Barcelona Perfumery Congress. For those unfamiliar, the New Luxury Code emphasizes ethical practices in the luxury market. You can learn more about it here. Do you know about the New Luxury Code?

A Night to Remember

Later that evening, we went out to celebrate in a lively atmosphere. It was a well-deserved reward after a day filled with inspiration and networking. We felt both humbled and grateful to have received such a prestigious award. This recognition fuels our passion for creating more natural perfumes in the future.

Engaging Workshops

During the congress, we attended numerous captivating workshops. Here are some highlights:

• The Fine Fragrance Market in India: An overview of emerging trends and market dynamics.

• Mintel's 2024 Beauty & Personal Care Trends workshop: Insights into upcoming trends in the beauty industry.

• Do you speak Perfume? How Technology enables a new universal language of scents: Exploring the intersection of technology and fragrance.

• Emotions for your Senses: Understanding how scents evoke emotions.

• We discovered a truly remarkable company from Sicily that offered exquisite, high-quality citrus oils. We had the pleasure of smelling bergamot, lemon, and mandarin.

• Scent Exploration: A journey through floral, citrus, animal musk, and woody scents.

• Demystifying Natural Perfume Production: Gaining insights into the process of creating natural perfumes.

  
  

The learning and connections made during the Barcelona Perfumery Congress were invaluable for us. The event underscored the importance of innovation and collaboration in our industry. We look forward to applying this knowledge as we continue our journey in the world of perfumery.