About Us
About the Perfumer
La Fleur by Livvy was founded in the summer of 2013 by Olivia Larson aka Livvy in Colorado, the USA who is a self-taught Artisan perfume maker. Each perfume is handcrafted in small batches and is plant-based natural perfumes. Livvy now holds a certification in French Natural Perfumery from IPF, Paris, France and is also a certified Natural Perfumer by IPF (International Perfume Foundation).
Since the main ingredients are derived from flowers and plants, therefore, the name “La Fleur” or “The Flower”. "My love for flowers led me to create a fragrance line using what nature has to offer us. My fragrances are not intended to overwhelm the presence in the room. They are meant to accentuate but not take away from the wearer. They are soft, subtle and sensuous".
Where did the journey begin? What inspires you?
"Memories of my childhood in India: of Indian women in the marketplace with fragrant jasmine garlands in their hair. The scent of attar's, tuberoses, rose waters, and sandalwood incense sticks wafting through the air as they burn. The various flowers that bloomed at night, the smell of earth after it rained on a hot summer day. The smell of fresh mint leaves being crushed into juice at a vendor’s stall. The frangipani (plumeria) flowers grew outside our home by my grandmother’s bedroom window. "
Our fragrances are about Journeys and Travel. The "Fleur" Collection is about a woman's journey in life, it's about her dreams and aspirations, her faith, innocence, and seductiveness. It is the first series of perfumes that were created.
Our Logo represents the feminine goddess within each of us and mother earth's abundance in nature.
Whilst our primary focus is to offer our customers a completely clean & 100% Botanical (Vegan friendly) line of Perfumes using the best raw ingredients we can source from around the world that is high quality and whenever possible organic and/or rare. Our love for nature has been the driving force behind our mission and product line.
We also realize that many fragrance lovers enjoy perfumes with more sillage and longevity. Whilst Mixed Media Perfumes are controversial for some; we are keeping our formulas as high as possible within the 80-90% range of using the same botanical raw ingredients blended together with a small percentage of high quality aroma chemicals, natural isolates and synthetic musks, which are Phthalate & Paraben Free. So we strive to maintain a healthy balance. In order to diffentiate between the two we have come up with a system to label our perfumes "Natural" meaning Vegan or Botanical only OR "Mixed Media" that combines both.
The FD&C Act does not specifically require the use of animals in testing cosmetics for safety, nor does the Act subject cosmetics to FDA premarket approval. We do not use Animal Musks as we are An Animal Cruelty-Free brand. We have opted to use finely created Synthetic Musks instead that are a better alternative and our product line is primarly plant based.
Come Support our Mission of "Animal Cruelty Free and Vegan Friendly" Perfumes.
We have been members of the Indie Network Business since our formation till date.
As of January 2022 we have committed to the Perfumery Code of Ethics.
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Mission Statement
Our Mission is to provide perfumes created with 100% botanical ingredients. Our primary focus is more on what’s inside the bottle using high-quality natural raw ingredients, organic and rare when possible while sourcing these materials ethically from around the world to the best of our ability. We also use Organic Alcohol.
Since our conception back in 2013 we ONLY offered All Natural Perfumes but in Aug 2020 we realize that not everyone wants a Natural Perfume and that many fragrance lovers enjoy perfumes with more sillage and longevity for example. Whilst Mixed Media Perfumes are controversial for some; we are keeping our formulas as high as possible within the 80-90% range of using the same botanical raw ingredients blended together with a small percentage of high quality aroma chemicals, natural isolates and synthetic musks, which are Phthalate & Paraben Free.
Every ingredient is listed on our perfumes.
We will never use REAL Animal Musks. We are Animal Cruelty-Free.
Our packaging is made with Eco-friendly labels and boxes, high-quality recyclable glass bottles designed to satisfy our customers.
Whilst the skin is the biggest organ of the body and what you spray on it matters, so if you wish to enhance your holistic experience and improve your overall lifestyle, we invite you to try our "100% Natural perfumes". Flowers are divine and we believe in the true quality of nature but if this is not for you, please try our Mixed Media perfumes; we are not here to judge your choices or lifestyle.
Finally, we promise to work hard to serve you and maintain excellent customer service.
Thank you
La Fleur by Livvy
Meet The La FleUr Team
Andrej Babicky, Perfumer & Nose
I graduated in Theater Critique and Philosophy. During my studies, I began to be interested in design and everything regarding the sense of smell. After a few years, I studied Natural perfumery at Natural Perfume Academy, where I continue to collaborate as a tutor. I obtained certification as a natural perfumer by the International Perfume Foundation and won the New Luxury Award 2020 for best natural perfume in Paris in January 2020.
I am now collaborating with Olivia on a new perfume that will be launched soon. The first of many more to come.
Lisel Villemaire, Asst. Social Media & Marketing
I graduated High School and it will most likely go down in history for the year that we did not have a proper graduation ceremony across the country due to covid. I am currently attending Embry Riddle University where I am studying Engineering. I work for La Fleur in the creative dept putting out posts on Instagram and Facebook and shoot pictures sometimes. Art and Photography are my passions.
I love nature and perfumes.
Keane Karnan
V.P. Production
I am a Colorado native, avid mountain biker.
A Culinary Graduate from Mesa State University.
I love Italian and Asian Cuisine. I enjoy the cross-over from flavors to smell.
I currently work as a Director of Nutritional Services at a local retiree facility in GJ and in my spare time work behind the scenes assisting with production and at trade events where I get to meet our customers in person.
The scent is nostalgic and time traveling at the same time.
Cubby Bears
Brand Mascot
Hi everyone, I am the LFBL mascot and purrfumer, Cubby!
My job includes sniffing, greeting everyone at the studio, and having a paw-sitive attitude. I love dressing up and going out. Sometimes the puparazzi likes to take photos of me in my costumes too. My favorite band is “The Beagles” and I love the poetry of “William Shakes-paw” just like my mom,
I’m so happy to be part of the team here at La Fleur By Livvy. Livvy (mom) just took the next step to become animal cruelty-free certified with Cruelty Free Kitty!
Come visit our re-tail store soon! Pugs and Kisses- Cubby